Features

Everything we do all in one place.

Analytics & Metrics

Every number you need to understand your audience and how they engage with your site.

Unique Visitors

See exactly how many real people visited your site — bot-filtered, and always up to date.

Total Pageviews

Track how many pages are being viewed across your entire site for any date range you select.

Views per Visit

Understand how deeply visitors explore your site by seeing the average number of pages viewed per session.

Visit Duration

See how long visitors are actually spending on your site — a reliable signal of content quality and engagement.

Scroll Depth

Know how far down the page visitors are reading, so you can optimize content placement and page length.

Bounce Rate

See which pages keep visitors engaged and which ones they leave immediately, so you know where to improve.

Traffic Sources

Know where your visitors are coming from — direct, organic search, social, etc.

Top Pages

See which pages drive the most traffic, ranked by views and percentage of total, so you know what's working.

Top Countries

Understand where in the world your audience is coming from to better inform your content and targeting.

Top Devices

See the split between desktop, mobile, and tablet visitors so you can prioritize your design and testing efforts.

Custom Events

Track any action on your site — button clicks, form submissions, sign-ups, purchases, and more. Set up events once and see conversion data alongside your traffic in the same dashboard.

Live Visitor Count

Always see how many people are on your site in real time, pinned to the top of your dashboard.

Dashboard Sharing

Share your analytics with clients or teammates via a private link. They can view the dashboard without an account or login.

Bot & Crawler Filtering

We automatically exclude bots and crawler traffic. The numbers you see reflect real human visits only.

Sub-1.5kb Tracking Script

Our script is under 1.5kb — roughly 50× smaller than Google Analytics. It has no impact on your page speed or core web vitals.

Marketing

Build, track, and shorten campaign links — all without leaving Palace.

UTM Link Builder

Build UTM links and track campaign performance directly on your dashboard — no spreadsheet needed.

Link Shortener

Shorten your UTM links without leaving Palace and without paying for a separate tool.

Plans & Support

Built for teams of all sizes, with no hidden fees or artificial limits.

Unlimited Websites

Add as many sites as you need under one account. No per-site charges, ever.

Unlimited Team Members

Invite your whole team at no extra cost. There are no seat limits or per-user fees.

Unlimited Data Retention

Your historical data stays in your dashboard forever — not for a year, not until you upgrade. Forever.

Human First Support

No chatbots, no ticket queues that go nowhere. You reach a real person who can actually help.

Data & Privacy

Compliant by default. Your visitors' data is never collected, sold, or misused.

GDPR Compliant by Default

Fully GDPR, CCPA, and PECR compliant out of the box. We've done the legal legwork so you don't have to.

No Cookie Banner Required

We don't use cookies or track personal data, so you won't need a consent banner on your pages.

Zero Personal Data Collected

By default, we don't collect or store any personally identifying information (PII). Your visitors' privacy is protected at the data level, not just the policy level.

Start tracking today.

Set up takes minutes. Your first 100k events are free.

Simple, usage-based pricing from $0.00